EPAM’s Retail Media Orchestration Toolkit and Google Cloud

Retail media networks are not a novel form of advertising platform that enables merchants to sell advertising space to outside companies on their digital platforms

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It was created through Google Cloud’s Industry Value Network (IVN) project, utilizing ISV solutions like Moloco

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Advice on how to use cutting-edge technology like artificial intelligence (AI) and machine learning (ML) to create a solution that meets their present demands

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Making better, data-driven decisions to optimize campaign performance across various, heterogeneous platforms

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An entirely owned, tailored, internal retail media system that is readily expandable when necessary

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Combine, standardize, automate, evaluate, and display transactional and multichannel campaign delivery data for multichannel measurement

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A multi-year plan that addresses technology, procedures, and collaborations and is tailored to your company’s maturity level

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For more details visit Govindhtech.com

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