Google C2PA Helps Users To Boost New AI Content Availability

Google became a steering committee member of the Coalition for Content Provenance and Authenticity (Google C2PA)

It efforts with the Google C2PA are a direct extension of their larger strategy for openness and ethical AI research

Google will make sure that their implementations evaluate content against the soon-to-be-released Google C2PA Trust list

Google C2PA information is beginning to be integrated into Google ad systems

This kind of material promotes media literacy and trust while assisting users in making better educated judgments

About this image” is available in Google photos, Lens, and Circle to Search and helps provide users context for the photos they see online

Their intention is to gradually increase this and utilize Google C2PA signals to guide the enforcement of important rules