NIM Microservices & Omniverse Help Coca-Cola

Scale Generative AI Content That Pops With Brand Authenticity Leading marketing firm WPP’s USD Search and USD Code

Through WPP Open X, the beverage company is employing generative AI from NVIDIA Omniverse and NVIDIA NIM microservices to grow its global advertising

These NIM microservices will let Prod X users create worldwide 3D advertising assets with culturally relevant elements

Omniverse development platform and OpenUSD for its generative AI-enabled product configurator workflows

Using NVIDIA NIM microservices and Omniverse, WPP declared at SIGGRAPH that The Coca-Cola Company was the first company to use generative AI

The capacity of the NVIDIA Omniverse development platform to create precise digital twins of items has led to its widespread adoption

The capacity of the NVIDIA Omniverse development platform to create precise digital twins of items has led to its widespread adoption